Episode 34

Content Marketing for EdTech: A Conversation With Annie Teich

Published on: 3rd November, 2022

If you want to comprehend the nuts and bolts of content marketing, speak with Annie Teich. A highly regarded writer and EdTech industry marketing communications specialist, Annie sits down with Elana Leoni, CEO of Leoni Consulting Group, to explain the goals of content marketing, the differences between education and other market sectors, and some basic copywriting best practices. Annie mentions some great resources, which you can find below and we also provide highlights of a fun and instructive conversation.

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About the Podcast

Marketing and Education
A podcast about social media marketing, community-building, and content marketing strategies.
What if marketing was judged solely by the level of value it brings to its audience? Welcome to All Things Marketing and Education, a podcast that lives at the intersection of marketing and you guessed it, education. Each week, Elana Leoni, CEO of Leoni Consulting Group, highlights innovative social media marketing, community-building, and content marketing strategies that can significantly increase brand awareness, engagement, and revenue.

About your host

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Elana Leoni

I'm Elana Leoni. I've devoted my career to helping education brands build awareness, engagement, and revenue and I'd like to show you how as well. Every week, you'll learn how to increase your social media presence, build a community, and create content that matters to your audience.